Packaging a partnership
worth believing in.

Led the creative execution for Acure's premium body care collaboration with Apricot Lane Farms — the regenerative farm behind The Biggest Little Farm — built around their 100% pure avocado oil.

From concept through launch, I handled the full visual language: packaging design, art direction, illustration, and campaign assets. The creative challenge was honoring the farm's warm, story-driven identity while elevating it into a premium retail collection worthy of being on the Whole Foods shelf.

The result is a collection that feels as intentional as the ingredients behind it.